Podcasting
Talking Business December 16 2022
The gift that no one wants but everyone is getting this year? Inflation. Higher prices are hitting shoppers hard as 2022 comes to a close Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to…
Read MoreTalking Business December 9 2022
Australian company gross operating profits tumble 12.4% In Q3, the biggest fall since at least 1994 Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to get your podcasts. Or you can get it at…
Read MoreHELPING LAWYERS MANAGE CLIENT EXPECTATIONS
LAWYERS TELL ME ONE OF THE BIGGEST PROBLEMS THEY HAVE IS MANAGING CLIENTS’ EXPECTATIONS. For example, the client might give them a job that they expect will take two weeks but the lawyer knows it will take six months. Much of it comes down to communication. This is where I help my clients. This is…
Read MoreTalking Business 2 December 2022
Global stocks slide as protests in Chinese cities against the country’s strict zero-COVID curbs raise worries about growth expectations in the world’s second-largest economy Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to get…
Read MoreHOW TO GET MORE CLIENTS FOR YOUR FINANCIAL PLANNING WEBSITE
Financial planners don’t have time to write copy. They are more focused on delivering for their clients, or finding more of them. Financial planners have technical skills with unique industry knowledge to improve the wealth of their clients. They also have soft skills to attract new clients and retain the ones they already have. I…
Read MoreSTEPS TO HELP ACCOUNTANTS COMMUNICATE.
COMMUNICATION CAN BE A PROBLEM FOR SOME ACCOUNTANTS. Some are not the most talkative. Most accountants know how to communicate and they do it well. But some are just not good at explaining things. Like those who use jargon. And there are some who really have to work on their communication skills. It’s all about…
Read MoreBUILDING YOUR PODCAST STRATEGY – 7 TIPS.
Businesses now are using podcasts for sharing information about new products and company news. Some might publish them for general information related to the industry. Many have Incorporating podcasts into their marketing plans. As I point out in my blog last year, podcasts are very much the future of media. What makes podcasts so special…
Read MoreBuilding your podcast strategy – 7 tips
Everyone needs a podcast strategy. I can help you build one as your copy writer with the following 7 strategies: 1. Planning This is important. We need to talk about and write down what the plan is for the podcast, how to put it together. This is the most overlooked stage. It takes a…
Read MoreTalking Business October 8 2020
Monday’s Facebook, WhatsApp & Instagram outage could have wiped nearly $US7 billionfrom Zuckerberg’s personal wealth. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast app, the Apple Podcast store or wherever you go to get your podcasts. Or you can get it at the Business Acumen website…
Read MoreTalking Business October 1 2021
Dr. Doom Nouriel Roubini turns Dr. Realist warning about global ‘debt trap’ https://play.acast.com/s/talkingbusiness/talking-business35-interview-with-alistair-leathwood-chief-c Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast app, the Apple Podcast store or wherever you go to get your podcasts. Or you can get it at the Business Acumen website…
Read MoreBuilding better podcasts
Podcasts are very much the future of media. What makes podcasts so special for marketing? First, there’s low competition. While there are around 80 million Facebook business pages, there’s only 700,000 podcasts airing. This number shrinks when you search by topics. There may be only a handful of other podcasts discussing the topics relevant to your business,…
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