BUILDING YOUR PODCAST STRATEGY – 7 TIPS.

Businesses now are using podcasts for sharing information about new products and company news. Some might publish them for general information related to the industry. Many have Incorporating podcasts into their marketing plans. As I point out in my blog last year, podcasts are very much the future of media. What makes podcasts so special…

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Building your podcast strategy – 7 tips

Everyone needs a podcast strategy. I can help you build one as your copy writer with the following 7 strategies: 1. Planning   This is important. We need to talk about and write down what the plan is for the podcast, how to put it together. This is the most overlooked stage. It takes a…

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Talking Business October 8 2020

Monday’s Facebook, WhatsApp & Instagram outage could have wiped nearly $US7 billionfrom Zuckerberg’s personal wealth. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast app, the Apple Podcast store or wherever you go to get your podcasts. Or you can get it at the Business Acumen website…

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Talking Business October 1 2021

Dr. Doom Nouriel Roubini turns Dr. Realist warning about global ‘debt trap’ https://play.acast.com/s/talkingbusiness/talking-business35-interview-with-alistair-leathwood-chief-c     Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast app, the Apple Podcast store or wherever you go to get your podcasts. Or you can get it at the Business Acumen website…

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Building better podcasts

Podcasts are very much the future of media. What makes podcasts so special for marketing? First, there’s low competition. While there are around 80 million Facebook business pages, there’s only 700,000  podcasts airing. This number shrinks when you search by topics. There may be only a handful of other podcasts discussing the topics relevant to your business,…

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