by leon@leongettler.com | Sep 28, 2026 | Accountants, Blogs, communicaton, Copywriting, Email Marketing, Law Firms, website
Every professional has a story worth telling — the problems their clients wrestle with, and the way they solve them. But most professionals who are brilliant at their actual work are not naturally brilliant at explaining that work in a way that makes strangers stop...
by leon@leongettler.com | Sep 25, 2026 | Talking Business
The average real income of Australians is $14,500 below the projection in the first Intergenerational Report in 2002, due to a collapse in productivity growth that governments have tried to conceal by turbocharging immigration. Welcome to Talking Business, a podcast...
by leon@leongettler.com | Sep 21, 2026 | Artifical intelligence, Blogs, Copywriting, video
A few years ago, “being findable” meant getting spotted on Google. Today, it means showing up when someone asks ChatGPT, Claude, Google Gemini, or Microsoft CoPilot a question about your industry, your service, or even your name. The bottom line is more...
by leon@leongettler.com | Sep 18, 2026 | Talking Business
Bill Kelty, a Labor party heavyweight and the Hawke Keating architect, has just ripped into Albanese and Chalmers. He says they’re insulting voters by celebrating falling house values while real wages drop 5% and rates stay high. Welcome to Talking Business, a podcast...
by leon@leongettler.com | Sep 14, 2026 | Artifical intelligence, Blogs, communicaton, Copywriting, Email Marketing, Podcasting, social media, website
You know your business better than anyone. And chances are, you’ve already got ChatGPT open in another tab. It can give you ideas. Draft a blog. Rewrite a headline. Even knock out a newsletter in seconds. But there’s a difference between words that sound good and...
