by leon@leongettler.com | Sep 30, 2024 | Copywriting
In today’s competitive real estate market, being seen as an expert is no longer optional—it’s essential. Real estate agents looking to elevate their brand, build trust, and stay top of mind with their clients should consider newsletters from a copywriter for their...
by leon@leongettler.com | Sep 27, 2024 | Talking Business
The Albanese government surprises some by seeking advice on scaling back negative gearing. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go...
by leon@leongettler.com | Sep 23, 2024 | Blogs, Copywriting
Accountants need to build their brands to stand out in the market. Apple provides us with the masterclass in brand building. Its brand is built upon defining clear values and a distinct ethos. Apple has always stood for innovation, design excellence, and...
by leon@leongettler.com | Sep 20, 2024 | Talking Business
Former ACTU secretary Bill Kelty says the Albanese government is “mired in mediocrity”. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to...
by leon@leongettler.com | Sep 16, 2024 | Blogs, Copywriting
Writing blogs for Property Investment Firms requires a deep understanding of both the real estate market and the goals of property investors. However, property investment firms have problems maintaining regular blogs for several reasons. For a start, they don’t have...
by leon@leongettler.com | Sep 13, 2024 | Talking Business
Analysis of the legal battle between Murdoch’s kids over Murdoch’s plan to change the structure of his family trust to give all voting power to his oldest son, Lachlan. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on...
by leon@leongettler.com | Sep 9, 2024 | Copywriting
Real estate agents need ads for sales. But they have a problem. Real estate agents have a problem writing ads – they tell me they’re busy working directly with clients, showing properties, conducting open houses, negotiating deals, closing sales. Not to mention the...
by leon@leongettler.com | Sep 6, 2024 | Talking Business
Blackstone to acquire Australian data centre business AirTrunk. The world’s largest private equity group is betting on growth of artificial intelligence in Asia-Pacific region. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is...
by leon@leongettler.com | Sep 2, 2024 | Blogs, Copywriting, Podcasting
Builders need to build a brand. Think of the word Netflix. You immediately of it as fast, easy, entertaining and great value for the money you spend. Think of the word Volvo. You think of safety. It’s about Volvo’s ability to place an idea in your head, relative to...
by leon@leongettler.com | Aug 30, 2024 | Talking Business
Australia’s latest monthly CPI indicator came in lower at 3.5% in the 12 months to July. But energy subsidies are weighing on the index. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website,...
