by leon@leongettler.com | Aug 31, 2026 | Accountants, communicaton, Copywriting, Law Firms, LinkedIn, SEO, website
Law firms, accounting practices, consultancies, and advisory firms sell expertise. Most partners aren’t confident when it comes to explaining their business and what makes their firm different from the one down the street. It’s not that they don’t have talent. Sure,...
by leon@leongettler.com | Aug 28, 2026 | Talking Business
NAB modelling shows Australians born in the 1990s are the first generation in 40 years who aren’t on track to out-earn the generation before them. Welcome to Talking Business, a podcast produced in Melbourne Australia, built on the traditional lands of the...
by leon@leongettler.com | Aug 24, 2026 | Accountants, Artifical intelligence, Blogs, Copywriting, Email Marketing, SEO, social media
For sure, accountants are trained to be precise, cautious, and technically rigorous. That’s how they can explain tax strategy, a set of financials, or a compliance issue to a non-accountant so difficult. But the skills that make someone excellent at accounting are...
by leon@leongettler.com | Aug 21, 2026 | Talking Business
Alarm raised over ‘privacy dilemma’ of facial recognition technology at Coles and Woolworths. Welcome to Talking Business, a podcast produced in Melbourne Australia, built on the traditional lands of the Kulin Nation. The podcast is available on the Acast site, my own...
by leon@leongettler.com | Aug 17, 2026 | Accountants, Bookkeepers, Copywriting, Financial Planners, Law Firms, Podcasting, website
Walk into almost any law firm, accounting practice, engineering consultancy, or advisory business, and you’ll find some of the smartest people. Problem is they have trouble communicating clearly with clients – and it’s costing them business. The figures say it...
by leon@leongettler.com | Aug 14, 2026 | Talking Business
RBA holds rates at 4.35%. But it’s looking to when it needs to raise rates to curb a rise in inflation. Welcome to Talking Business, a podcast produced in Melbourne Australia, built on the traditional lands of the Kulin Nation. The podcast is available on the...
by leon@leongettler.com | Aug 10, 2026 | Copywriting, Email Marketing, Law Firms, social media, website
Every lawyer can write. That’s not the problem. The problem is that writing a brief and communicating like a human are two entirely different skills — truth be told, law firms have spent decades rewarding the first, they couldn’t give a rats about the...
by leon@leongettler.com | Aug 7, 2026 | Talking Business
Gina Rinehart has been holding $10,000 per head fund-raising dinners at her Brisbane mansion for One Nation. Welcome to Talking Business, a podcast produced in Melbourne Australia, built on the traditional lands of the Kulin Nation. The podcast is available on the...
by leon@leongettler.com | Aug 3, 2026 | Artifical intelligence, Blogs, Copywriting, Real Estate Agents
Artificial intelligence is changing the way buyers and sellers find real estate agents. Most agents are still optimizing for Google. AI already moved the goalposts. The agents who understand these changes early won’t just keep up. They’ll become the...
by leon@leongettler.com | Jul 31, 2026 | Talking Business
Australia’s June CPI rose 3.6% year‑over‑year, a slight dip from previous forecasts. The moderation suggests the Reserve Bank of Australia may keep monetary tightening on hold – for now. Welcome to Talking Business, a podcast produced in Melbourne Australia, built on...