by leon@leongettler.com | Sep 14, 2026 | Artifical intelligence, Blogs, communicaton, Copywriting, Email Marketing, Podcasting, social media, website
You know your business better than anyone. And chances are, you’ve already got ChatGPT open in another tab. It can give you ideas. Draft a blog. Rewrite a headline. Even knock out a newsletter in seconds. But there’s a difference between words that sound good and...
by leon@leongettler.com | Sep 11, 2026 | Talking Business
RBA deputy governor Andrew Hauser says another rate rise could be coming when the board meets September 28-29. Welcome to Talking Business, a podcast produced in Melbourne Australia, built on the traditional lands of the Kulin Nation. The podcast is available on the...
by leon@leongettler.com | Sep 7, 2026 | Artifical intelligence, Blogs, communicaton, Copywriting, LinkedIn, social media, website
Here’s the test that matters: If your website isn’t converting, your newsletter isn’t getting opened, and your LinkedIn posts aren’t landing when you use AI — the results have already given you the answer. This is the problem people have when they...
by leon@leongettler.com | Sep 4, 2026 | Talking Business
New home values data out: Australia’s fall in home values has spread well beyond Sydney and Melbourne. According to Cotality, national home values fell 0.9% in August, while 93% of capital-city suburbs recorded falls through winter. Welcome to Talking Business, a...
by leon@leongettler.com | Aug 31, 2026 | Accountants, communicaton, Copywriting, Law Firms, LinkedIn, SEO, website
Law firms, accounting practices, consultancies, and advisory firms sell expertise. Most partners aren’t confident when it comes to explaining their business and what makes their firm different from the one down the street. It’s not that they don’t have talent. Sure,...
by leon@leongettler.com | Aug 28, 2026 | Talking Business
NAB modelling shows Australians born in the 1990s are the first generation in 40 years who aren’t on track to out-earn the generation before them. Welcome to Talking Business, a podcast produced in Melbourne Australia, built on the traditional lands of the...
by leon@leongettler.com | Aug 24, 2026 | Accountants, Artifical intelligence, Blogs, Copywriting, Email Marketing, SEO, social media
For sure, accountants are trained to be precise, cautious, and technically rigorous. That’s how they can explain tax strategy, a set of financials, or a compliance issue to a non-accountant so difficult. But the skills that make someone excellent at accounting are...
by leon@leongettler.com | Aug 21, 2026 | Talking Business
Alarm raised over ‘privacy dilemma’ of facial recognition technology at Coles and Woolworths. Welcome to Talking Business, a podcast produced in Melbourne Australia, built on the traditional lands of the Kulin Nation. The podcast is available on the Acast site, my own...
by leon@leongettler.com | Aug 17, 2026 | Accountants, Bookkeepers, Copywriting, Financial Planners, Law Firms, Podcasting, website
Walk into almost any law firm, accounting practice, engineering consultancy, or advisory business, and you’ll find some of the smartest people. Problem is they have trouble communicating clearly with clients – and it’s costing them business. The figures say it...
by leon@leongettler.com | Aug 14, 2026 | Talking Business
RBA holds rates at 4.35%. But it’s looking to when it needs to raise rates to curb a rise in inflation. Welcome to Talking Business, a podcast produced in Melbourne Australia, built on the traditional lands of the Kulin Nation. The podcast is available on the...
