by leon@leongettler.com | Aug 31, 2026 | Accountants, communicaton, Copywriting, Law Firms, LinkedIn, SEO, website
Law firms, accounting practices, consultancies, and advisory firms sell expertise. Most partners aren’t confident when it comes to explaining their business and what makes their firm different from the one down the street. It’s not that they don’t have talent. Sure,...
by leon@leongettler.com | Aug 24, 2026 | Accountants, Artifical intelligence, Blogs, Copywriting, Email Marketing, SEO, social media
For sure, accountants are trained to be precise, cautious, and technically rigorous. That’s how they can explain tax strategy, a set of financials, or a compliance issue to a non-accountant so difficult. But the skills that make someone excellent at accounting are...
by leon@leongettler.com | Jul 27, 2026 | Accountants, Blogs, Copywriting, Email Marketing, SEO, website
Yes, Accountants know the numbers. They know tax law. They know how to save a client thousands of dollars with the right deduction strategy. But when it comes to writing the words on their own website? That’s a different skill set entirely — and trying to do it...
by chris.dobbin@qubesocial.com.au | Jul 20, 2026 | Accountants, Blogs, Copywriting, Email Marketing, SEO, social media, video, website
Ask any accountant if content marketing matters, and most will nod along. Ask them when they last published a blog post, and the room goes quiet. It’s not that accountants don’t understand the value of showing up online. It’s that between tax season,...
by leon@leongettler.com | Jun 22, 2026 | Artifical intelligence, Blogs, Copywriting, Email Marketing, SEO, social media
Australian real estate agents today are squeezed by rising marketing costs, intense competition, lead‑generation inefficiencies, and the sameness created by AI‑generated listing copy. Agents need a copywriter to address these problems because they don’t have time to...
by leon@leongettler.com | Jun 8, 2026 | Email Marketing, Real Estate Agents, SEO, social media
The real estate industry has a huge problem. Despite significant progress, agents were still identified as the most challenging stakeholder issue with 33% of respondents saying real estate agents have a problem with communication in the 2025 Real Estate Report. The...
