by leon@leongettler.com | Aug 17, 2026 | Accountants, Bookkeepers, Copywriting, Financial Planners, Law Firms, Podcasting, website
Walk into almost any law firm, accounting practice, engineering consultancy, or advisory business, and you’ll find some of the smartest people. Problem is they have trouble communicating clearly with clients – and it’s costing them business. The figures say it...
by leon@leongettler.com | May 25, 2026 | Copywriting, Financial Planners, Investment Adviors, website
Every investment advisor knows it. They’ve spent years — possibly decades — building genuine expertise. Sure, they understand markets, risk profiles, tax structures, and the subtle art of steering a client away from a decision they’ll regret. They are...
by leon@leongettler.com | Sep 29, 2025 | Accountants, Copywriting, Email Marketing, Financial Planners
After tax season, many firms experience a lull in client engagement. But that’s exactly when the firm’s communication should ramp up, not slow down. This is particularly the case when so many firms have different specialties – tax, bookkeeping, business advisory,...
by leon@leongettler.com | May 12, 2025 | Accountants, Blogs, Bookkeepers, Copywriting, Financial Planners, Real Estate Agents, Uncategorized
What’s the difference between a consultant and a copywriter? The copywriter waits for the brief. The consultant sets it and writes it. I work as a copywriter. But the reality is I work more as a consultant to property, finance, building and cybersecurity companies....