Talking Business June 30 2023

After being caught using leaked tax plans, PwC is flogging its lucrative government consulting business – rebranding it “Bell” – to a private equity firm for $1 Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is...

Talking Business March 10 2023

Atlassian cuts 500 jobs as tech industry pain intensifies Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to get your podcasts. Or you can...

Talking Business February 24 2023

NAB predicts Australia will be flirting with recession in 2023.    Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to get your podcasts....

Talking Business September 2 2022

Rooting out high inflation will become much harder, officials say, as they confront a new economic era Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or...
5 STEPS FOR SOLVING CLIENTS PROBLEMS

5 STEPS FOR SOLVING CLIENTS PROBLEMS

ALL GOOD COPYWRITING IS ABOUT SOLVING PEOPLE’S PROBLEMS. I produce copy that solves my client’s problems. The aim here is to help my client deal with the problems their customers are having with their product or service. My job as a copywriter is them to show my how...