by leon@leongettler.com | Sep 5, 2025 | Talking Business
Behind the alarming figures of an increase in shoplifting is an intricate network of organised crime. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple podcast store or...
by leon@leongettler.com | Sep 1, 2025 | Blogs, Copywriting, Property investment
When internal teams for a property investment firm write copy for an innovative loan platform, it often ends up too technical, too vague, or worse — too boring. Sure the property investment company knows the platform inside-out, but its employees know that investors...
by leon@leongettler.com | Aug 29, 2025 | Talking Business
For the first time in 111 years, a President is planning to fire a sitting Fed governor—and of course, it’s the first Black woman, Lisa Cook. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own...
by leon@leongettler.com | Aug 25, 2025 | Copywriting, Real Estate Agents
Real estate agents are already juggling a number of tasks—from showing properties to negotiating contracts and managing client expectations. Writing compelling listings is time-consuming. And let’s face it – it’s not the best use of their expertise. By outsourcing the...
by leon@leongettler.com | Aug 22, 2025 | Uncategorized
When cost-cutting backfires. Qantas ordered to pay a record A$90 million fine after the Federal Court ruled it illegally outsourced 1,820 ground staff during the pandemic. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available...
by leon@leongettler.com | Aug 18, 2025 | Blogs, Copywriting, Real Estate Agents
Spring is a Hot Season for Real Estate. Warmer weather brings out more buyers and sellers. Not to mention the RBA cutting interest rates to 3.6%. Perfect for Spring. Finder’s data showed that following the cut, the average single Australian would now be able to afford...
by leon@leongettler.com | Aug 15, 2025 | Uncategorized
RBA cuts interest rates for the third time in 6 months with a warning on productivity. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to get...
by leon@leongettler.com | Aug 11, 2025 | Blogs, Copywriting, Uncategorized
AI can crunch data, find patterns, and generate responses in milliseconds—but when it comes to meaningful communication? That’s still a very human art. Most AI-generated content is technically correct but let’s face, it’s emotionally off-key. Based on data, it lacks...
by leon@leongettler.com | Aug 8, 2025 | Uncategorized
Woolworths, Coles, Aldi, and McDonald’s all say Australian customers will be eating homegrown beef. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple podcast store or wherever...
by leon@leongettler.com | Aug 4, 2025 | Accountants, Bookkeepers, Copywriting, Uncategorized
Landing pages aren’t just for flashy tech startups or e-commerce brands… —they’re vital tools for accountants, too. Whether you’re offering tax prep, virtual CFO services, or bookkeeping packages, a great landing page turns clicks into clients. It’s a digital...
