by leon@leongettler.com | Oct 6, 2025 | Copywriting, Email Marketing, Real Estate Agents
Let’s be real: in today’s fast-paced, scroll-happy world, words sell homes. Photos grab attention, but it’s the copy that makes someone picture their life inside those walls. A great copywriter knows how to craft compelling property descriptions, punchy headlines,...
by leon@leongettler.com | Oct 3, 2025 | Talking Business
The RBA has held the cash rate steady at 3.6%. Traders now expect the RBA will leave the cash rate on hold until its February 2-3 board meeting. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own...
by leon@leongettler.com | Sep 29, 2025 | Accountants, Copywriting, Email Marketing, Financial Planners
After tax season, many firms experience a lull in client engagement. But that’s exactly when the firm’s communication should ramp up, not slow down. This is particularly the case when so many firms have different specialties – tax, bookkeeping, business advisory,...
by leon@leongettler.com | Sep 26, 2025 | Talking Business
Optus’ Singaporean parent company cut its investment in the Optus mobile networks by $237 million last year. Hence the triple O crisis that killed Australians. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the...
by leon@leongettler.com | Sep 22, 2025 | Blogs, Copywriting, Law Firms
Your law firm’s website isn’t just a digital brochure or business card —it’s your most powerful marketing tool. But here’s the thing: many firms overlook one critical element: the words themselves. They have problems doing that. For a start, they don’t have the time....
by leon@leongettler.com | Sep 19, 2025 | Talking Business
The National Climate Risk Assessment estimates losses in Australian property values of $611 billion by 2050. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple podcast store or...
by leon@leongettler.com | Sep 15, 2025 | Blogs, Copywriting, Email Marketing, Podcasting, Real Estate Agents
As a real estate agent, you’re already juggling open homes, vendor meetings, buyer callbacks, contract negotiations — and that’s just before you catch the AFL and NRL footy finals. Marketing your listings and yourself takes more than just a quick caption and a...
by leon@leongettler.com | Sep 12, 2025 | Talking Business
Lachlan wins Murdoch succession war as siblings take major buyouts, legal battle settles. The big question: what comes next? Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple...
by leon@leongettler.com | Sep 8, 2025 | Blogs, Copywriting, Law Firms
Lawyers wanting to market their business know they need content plan and calendar. That’s a must. But they have problems putting them together. They need help from a copywriter. Let’s face it: non-one went to law school at university to spend billable hours wrangling...
by leon@leongettler.com | Sep 5, 2025 | Talking Business
Behind the alarming figures of an increase in shoplifting is an intricate network of organised crime. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple podcast store or...
