by leon | May 2, 2022 | Blogs
Search Engine Optimisation or SEO is now critical for all blogs. SEO gets you picked up by Google. It’s not sexy and it doesn’t deliver instant results. But SEO is like going to the gym. Do it for a year and you’ll notice the difference for your blog. A client wanted...
by leon | Feb 7, 2022 | Blogs
One of the big challenges for business in 2002 is creating a blogging strategy. That’s where I as a copywriter can help you. Here are five tips to help you. Get a niche – this is important because the WWW has more than 600 million blogs. It means there’s a lot...
by leon | Oct 4, 2021 | Blogs, Copywriting
What makes great copy for clients? Clicking and Reading are different things. Chartbeat research shows that 55% of all page views get less than 15 seconds attention. Which means that the hooks for readers have to be good. Otherwise, they won’t be read. Here are my...
by leon | Oct 1, 2021 | Blogs, Podcasting, Talking Business
Dr. Doom Nouriel Roubini turns Dr. Realist warning about global ‘debt trap’ Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast app, the Apple Podcast store or wherever you go to get...
by leon | Sep 27, 2021 | Blogs, Copywriting
Everyone needs a bio. A lot of people are so busy and don’t have the time to do their bios. Or they just don’t like talking about themselves. I write bios which are in big demand for websites and for LinkedIn. Here are my five rules for writing bios: Pick the right...
by leon | Sep 24, 2021 | Blogs, Talking Business
France wants to punish Australia by delaying trade deal talks Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast app, the Apple Podcast store or wherever you go to get your podcasts. Or...
