by leon@leongettler.com | Jun 30, 2025 | Copywriting, Real Estate Agents, Uncategorized
In this age of AI-everything, it’s tempting to let a bot crank out your website copy. But when it comes to selling homes and building trust, robotic writing just doesn’t close the deal. Many real estate agents discover that AI is basically a plagiarism machine. Why?...
by leon@leongettler.com | Jun 27, 2025 | Uncategorized
And good news for anyone expecting the RBA will cut rates in July with Australia’s monthly CPI indicator for May lower than expected. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website,...
by leon@leongettler.com | Jun 23, 2025 | Copywriting, Uncategorized
Lots of mortgage brokers have taken to AI like ducks to water. There’s no doubt AI is fantastic for research. It’s perfect for repeat activities such as scanning and dissembling data and working through basic queries and questions. AI can automate tasks such as...
by leon@leongettler.com | Jun 20, 2025 | Uncategorized
President Donald Trump cancelled his meeting with Anthony Albanese at the G7, officially blaming “Middle East tensions.” But let’s be real — Trump didn’t see value in Australia. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is...
by leon@leongettler.com | Jun 16, 2025 | Accountants, Copywriting, Uncategorized
A well-managed social media presence can elevate an accountant’s brand, attract new clients, and establish industry authority. But accountants have trouble doing this themselves. They are brilliant with numbers, financial strategy, and ensuring businesses stay...
by leon@leongettler.com | Jun 13, 2025 | Uncategorized
World Bank warns the global economy is on track for its worst decade in 60 years. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to get...
by leon@leongettler.com | Jun 9, 2025 | Accountants, Blogs, Copywriting, Podcasting, Uncategorized
Why aren’t more Accountants Podcasting? It’s not because they don’t have expertise or insights to share. It’s because time is tight, tech can be intimidating, and marketing feels like a whole different language than financial reporting. Many accountants are...
by leon@leongettler.com | Jun 6, 2025 | Podcasting, Talking Business
The OECD has cut its forecast for global growth this year to 2.9% from 3.1% as recently as March, warning US tariffs are weighing on the economy. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own...
by leon@leongettler.com | Jun 2, 2025 | Blogs, Copywriting, Real Estate Agents, Uncategorized
Let’s face it: being a real estate agent in today’s fast-moving market is like juggling flaming torches while riding a unicycle—on a tightrope. Between listing appointments, client calls, home showings, paperwork, negotiations, and trying to have a life outside work...
by leon@leongettler.com | May 30, 2025 | Uncategorized
Australian farmers have gone nuts as almond prices hit a 10 year high – thanks to Trump’s tariffs. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or...