by leon@leongettler.com | Sep 22, 2025 | Blogs, Copywriting, Law Firms
Your law firm’s website isn’t just a digital brochure or business card —it’s your most powerful marketing tool. But here’s the thing: many firms overlook one critical element: the words themselves. They have problems doing that. For a start, they don’t have the time....
by leon@leongettler.com | Sep 19, 2025 | Talking Business
The National Climate Risk Assessment estimates losses in Australian property values of $611 billion by 2050. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple podcast store or...
by leon@leongettler.com | Sep 15, 2025 | Blogs, Copywriting, Email Marketing, Podcasting, Real Estate Agents
As a real estate agent, you’re already juggling open homes, vendor meetings, buyer callbacks, contract negotiations — and that’s just before you catch the AFL and NRL footy finals. Marketing your listings and yourself takes more than just a quick caption and a...
by leon@leongettler.com | Sep 12, 2025 | Talking Business
Lachlan wins Murdoch succession war as siblings take major buyouts, legal battle settles. The big question: what comes next? Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple...
by leon@leongettler.com | Sep 8, 2025 | Blogs, Copywriting, Law Firms
Lawyers wanting to market their business know they need content plan and calendar. That’s a must. But they have problems putting them together. They need help from a copywriter. Let’s face it: non-one went to law school at university to spend billable hours wrangling...
by leon@leongettler.com | Sep 5, 2025 | Talking Business
Behind the alarming figures of an increase in shoplifting is an intricate network of organised crime. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple podcast store or...
by leon@leongettler.com | Sep 1, 2025 | Blogs, Copywriting, Property investment
When internal teams for a property investment firm write copy for an innovative loan platform, it often ends up too technical, too vague, or worse — too boring. Sure the property investment company knows the platform inside-out, but its employees know that investors...
by leon@leongettler.com | Aug 29, 2025 | Talking Business
For the first time in 111 years, a President is planning to fire a sitting Fed governor—and of course, it’s the first Black woman, Lisa Cook. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own...
by leon@leongettler.com | Aug 25, 2025 | Copywriting, Real Estate Agents
Real estate agents are already juggling a number of tasks—from showing properties to negotiating contracts and managing client expectations. Writing compelling listings is time-consuming. And let’s face it – it’s not the best use of their expertise. By outsourcing the...
by leon@leongettler.com | Aug 22, 2025 | Uncategorized
When cost-cutting backfires. Qantas ordered to pay a record A$90 million fine after the Federal Court ruled it illegally outsourced 1,820 ground staff during the pandemic. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available...