by leon | Nov 28, 2022 | Blogs, Copywriting, Podcasting
Financial planners don’t have time to write copy. They are more focused on delivering for their clients, or finding more of them. Financial planners have technical skills with unique industry knowledge to improve the wealth of their clients. They also have soft skills...
by leon | Nov 21, 2022 | Blogs, Copywriting, Podcasting
COMMUNICATION CAN BE A PROBLEM FOR SOME ACCOUNTANTS. Some are not the most talkative. Most accountants know how to communicate and they do it well. But some are just not good at explaining things. Like those who use jargon. And there are some who really have to work...
by leon | Jul 18, 2022 | Copywriting
ALL SORTS OF COPYWRITING TRENDS HAVE BEEN EMERGING. These include everything from increased use of social media to podcasts. It’s all about knowing the kind of writing that best attracts and engages readers who are always busy. Done well, copywriting identifies the...
by leon | May 2, 2022 | Blogs
Search Engine Optimisation or SEO is now critical for all blogs. SEO gets you picked up by Google. It’s not sexy and it doesn’t deliver instant results. But SEO is like going to the gym. Do it for a year and you’ll notice the difference for your blog. A client wanted...
by leon | Feb 7, 2022 | Blogs
One of the big challenges for business in 2002 is creating a blogging strategy. That’s where I as a copywriter can help you. Here are five tips to help you. Get a niche – this is important because the WWW has more than 600 million blogs. It means there’s a lot...