by leon@leongettler.com | Nov 3, 2025 | Accountants, Blogs, Copywriting, Email Marketing
Accountants are trained to interpret numbers, not to craft narratives. Their skills are in compliance, tax strategy, and financial reporting — not necessarily in persuasive writing or brand storytelling. A copywriter’s expertise is translating technical knowledge...
by leon@leongettler.com | Oct 20, 2025 | Accountants, Copywriting
Staying ahead of 2026’s accounting trends isn’t just smart—it’s essential. From evolving regulations to rapid tech shifts like AI and automation, the profession is transforming fast. Accountants can’t navigate this alone because the pace of change demands...
by leon@leongettler.com | Sep 29, 2025 | Accountants, Copywriting, Email Marketing, Financial Planners
After tax season, many firms experience a lull in client engagement. But that’s exactly when the firm’s communication should ramp up, not slow down. This is particularly the case when so many firms have different specialties – tax, bookkeeping, business advisory,...
by leon@leongettler.com | Aug 4, 2025 | Accountants, Bookkeepers, Copywriting, Uncategorized
Landing pages aren’t just for flashy tech startups or e-commerce brands… —they’re vital tools for accountants, too. Whether you’re offering tax prep, virtual CFO services, or bookkeeping packages, a great landing page turns clicks into clients. It’s a digital...
by leon@leongettler.com | Jul 21, 2025 | Accountants, Blogs, Copywriting, Podcasting, Uncategorized
Accountants are masters of accuracy, trust, and technical know-how—but writing for the public is a different skillset. It’s hard to find the time between tax deadlines and client meetings, translate complex financial topics into clear, engaging language,...
by leon@leongettler.com | Jun 16, 2025 | Accountants, Copywriting, Uncategorized
A well-managed social media presence can elevate an accountant’s brand, attract new clients, and establish industry authority. But accountants have trouble doing this themselves. They are brilliant with numbers, financial strategy, and ensuring businesses stay...