by leon | Apr 22, 2022 | Talking Business
Russia is ambling toward a major default on its foreign debt, a grim milestone that it has not seen since the Bolshevik Revolution more than a century ago Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast...
by leon | Apr 15, 2022 | Talking Business
US inflation just hit 8.5% – the highest since the 70s-80s. Blows out anything from the war on terror Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast app, the Apple Podcast store or wherever you go to...
by leon | Apr 11, 2022 | Copywriting
It’s April, the time of year when companies are doing their annual reports. Writing annual reports is a headache for every business. How do they get on top of all that complexity? There is no doubt that these reports are causing a lot of stress when their time...
by leon | Apr 8, 2022 | Talking Business
Soaring food and fuel prices are starting to rattle governments around the world, showing the widespread political consequences of Russian President Vladimir Putin’s invasion of Ukraine. Welcome to Talking Business, a podcast produced in Melbourne Australia. The...
by leon | Apr 4, 2022 | Copywriting
Storytelling is art, copywriting is marketing. The two are different, but they share common ground. Both tell a story. Companies want to have their stories told. If the story is good enough, it might engage the reader and get them buying the product of service. But of...
by leon | Apr 1, 2022 | Talking Business
An analysis of Scott Morrison’s vote-buying budget. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast app, the Apple Podcast store or wherever you go to get your podcasts. Or you can get it at the Business...
by leon | Mar 28, 2022 | Copywriting
One of the big jobs for any copywriter is ghost writing. It can be a book, an article, or a blog, it’s all the same. You are writing something that the client passes off as their own. Why don’t they do it themselves? It’s a lot of work. And people often struggle to...
by leon | Mar 25, 2022 | Talking Business
Russia’s Ukraine war and the looming global food crisis Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast app, the Apple Podcast store or wherever you go to get your podcasts. Or you can get it at the...
by leon | Mar 21, 2022 | Podcasting
Businesses now are using podcasts for sharing information about new products and company news. Some might publish them for general information related to the industry. Many have Incorporating podcasts into their marketing plans. As I point out in my blog last year,...
by leon | Mar 18, 2022 | Talking Business
Vladimir Putin has set the clock ticking for possible defaults on about $150 billion in debt as the Russian economy slumps and its currency collapses under the pressure of sanctions, including on its foreign-currency reserves Welcome to Talking Business, a podcast...
