by leon | Oct 23, 2023 | Blogs, Copywriting, Podcasting
CONTENT MARKETING IS AN ESSENTIAL STRATEGY FOR ANY BUSINESS. It is a powerful tool for businesses to build brand awareness, establish authority, generate leads and ultimately drive sales. Content marketing involves the Copywriter creating and distributing valuable,...
by leon | Oct 20, 2023 | Talking Business
A new cloud forms over global economy as Middle East conflict threatens recovery, warns IMF chief. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast...
by leon | Oct 16, 2023 | Copywriting
Writing a book is a great way for entrepreneur to market their business and show their unique offerings. It sets them up as experts and makes them stand out from competitors. But the reality is most people who write books about their business are not authors. They...
by leon | Oct 13, 2023 | Talking Business
The Israel-Hamas war sends Aussie petrol prices skyrocketing Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to get your podcasts. Or you can...
by leon | Oct 9, 2023 | Blogs, Copywriting
With 4.9 billion people, or 62% of the global population using the internet worldwide, every business needs to include blogging as part of its marketing strategy. With 4.9 billion people, or 62% of the global population using the internet worldwide, every business...
by leon | Oct 6, 2023 | Talking Business
Coal power hits a new low in Australia when rooftop solar supplies 51% of total demand on the National Electricity Market Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own...
by leon | Oct 2, 2023 | Copywriting
NEWSLETTERS CREATED BY COPYWRITERS ARE POWERFUL MARKETING TOOLS. With these newsletters, businesses can reach and engage their audience, promote their products and services, and ultimately drive sales. Newsletters are often used to tell readers about news, events, or...
by leon | Sep 29, 2023 | Talking Business
Qantas shareholders have demanded chairman Richard Goyder’s resignation and placed the rest of the airline’s board on notice. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own...
by leon | Sep 25, 2023 | Blogs, Copywriting, Podcasting
EVERY BUSINESS NEEDS TO COMMUNICATE WITH CLIENTS ACROSS DIFFERENT CHANNELS. The need a good copywriter to provide a package. A well-rounded marketing strategy requires a comprehensive and balanced approach to promoting a product, service, or brand. A well-rounded...
by leon | Sep 22, 2023 | Talking Business
Cyber criminals are already using generative artificial intelligence to craft more persuasive scams Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast...