by leon@leongettler.com | Oct 6, 2025 | Copywriting, Email Marketing, Real Estate Agents
Let’s be real: in today’s fast-paced, scroll-happy world, words sell homes. Photos grab attention, but it’s the copy that makes someone picture their life inside those walls. A great copywriter knows how to craft compelling property descriptions, punchy headlines,...
by leon@leongettler.com | Oct 3, 2025 | Talking Business
The RBA has held the cash rate steady at 3.6%. Traders now expect the RBA will leave the cash rate on hold until its February 2-3 board meeting. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own...
by leon@leongettler.com | Sep 29, 2025 | Accountants, Copywriting, Email Marketing, Financial Planners
After tax season, many firms experience a lull in client engagement. But that’s exactly when the firm’s communication should ramp up, not slow down. This is particularly the case when so many firms have different specialties – tax, bookkeeping, business advisory,...
by leon@leongettler.com | Sep 26, 2025 | Talking Business
Optus’ Singaporean parent company cut its investment in the Optus mobile networks by $237 million last year. Hence the triple O crisis that killed Australians. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the...
by leon@leongettler.com | Sep 22, 2025 | Blogs, Copywriting, Law Firms
Your law firm’s website isn’t just a digital brochure or business card —it’s your most powerful marketing tool. But here’s the thing: many firms overlook one critical element: the words themselves. They have problems doing that. For a start, they don’t have the time....