Posts Tagged ‘research’
EDUCATE AND EMPOWER: LEVERAGING AI TO BOOST YOUR COMPANY’S PRODUCTIVITY
As the demand for digital content grows, so does the need for efficient and effective ways to produce high-quality text at scale. Artificial intelligence (AI) is quickly changing how copywriters like me can write and edit content. A lot of firms don’t really understand it so they come me to as their copywriter. I’m the…
Read More5 WAYS TO DO RESEARCH FOR WEBSITES
Clients come to me needing copy for websites. They want to make their website distinctive. I can write effective copy for an industry I am familiar with. I can write killer copy for a previously unknown industry. That needs me to do research. Here are the five ways I do it: I define the target…
Read More6 WAYS TO USE AI IN COPYWRITING
Artificial Intelligence (AI) is being used in digital marketing and copywriting in so many different ways. But there are risks. One is the capacity for AI to give wrong information and make mistakes. Google and Microsoft’s search engine chat bots published false information as truth, become confused, and in some cases allegedly acted erratically. Open…
Read More5 WAYS TO SOLVE PROBLEMS DOING MANAGEMENT REPORTS
The big headache for business every year is doing management reports. How do they get on top of all that complexity? There is no doubt that these reports are causing a lot of stress. And who has the time? And the problem is there are many reports that management has to handle and they have…
Read MoreWAYS TO DO COPYWRITING RESEARCH
Basically the key to any writing, whether it’s copywriting, journalism, academic work, or just doing your own stuff is to do research. Now Google is all well and good but you can’t overdo it. Remember, cutting and pasting is not research. Google knows that and penalizes you if your content is a replica of someone…
Read MoreWRITING MANAGEMENT REPORTS – 5 TIPS
The big headache for businesses every year is doing management reports. How do they get on top of all that complexity? There is no doubt that these reports are causing a lot of stress. And who has the time? I can do reports using five simple steps: 1 – Focus on five key areas. There…
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