Talking Business June 7 2024

Talking Business June 7 2024

Rupert Murdoch locks in his fifth marriage (and his molecular biologist wife her third marriage). What are  the odds? Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast...
6  WAYS TO USE AI IN COPYWRITING

6  WAYS TO USE AI IN COPYWRITING

Artificial Intelligence (AI) is being used in digital marketing and copywriting in so many different ways. But there are risks. Artificial Intelligence (AI) is being used in digital marketing and copywriting in so many different ways. One is the capacity for AI to...
HOW CAN COPYWRITING WORK WITH CHATGPT?

HOW CAN COPYWRITING WORK WITH CHATGPT?

ChatGPT has been the talk of the town and there is all sorts of speculation that it will put an end to copywriting. But is that the case? ChatGPT isn’t just an information aggregator from using web data. The data finds the connection between words. As a result,...

FIVE WAYS TO EMAIL MARKET YOUR BUSINESS

Email Marketing is so important for Small Business. Email Marketing is better for small business than for corporations because it allows small business to build trust with local customers by being transparent, honest and open as possible. But some businesses don’t...