by leon | May 16, 2022 | Copywriting
Email Marketing is so important for Small Business. Email Marketing is better for small business than for corporations because it allows small business to build trust with local customers by being transparent, honest and open as possible. But some businesses don’t...
by leon | May 9, 2022 | Copywriting
Whether you’re a start-up or a large company, having a company profile is essential. A company profile helps the company with its marketing. I’ve met a lot of owners who don’t do it. They say it’s too much to get their head around when they’re busy running a business....
by leon | Apr 25, 2022 | Copywriting
Did you know there are 1,750,000 podcasts and over 43 million episodes worldwide? Businesses love podcasts because they are like a business card. Podcasts are great for marketing. When a business has a podcast, it can stick the podcast on its website and email it to...
by leon | Apr 11, 2022 | Copywriting
It’s April, the time of year when companies are doing their annual reports. Writing annual reports is a headache for every business. How do they get on top of all that complexity? There is no doubt that these reports are causing a lot of stress when their time...
by leon | Apr 4, 2022 | Copywriting
Storytelling is art, copywriting is marketing. The two are different, but they share common ground. Both tell a story. Companies want to have their stories told. If the story is good enough, it might engage the reader and get them buying the product of service. But of...
by leon | Mar 28, 2022 | Copywriting
One of the big jobs for any copywriter is ghost writing. It can be a book, an article, or a blog, it’s all the same. You are writing something that the client passes off as their own. Why don’t they do it themselves? It’s a lot of work. And people often struggle to...