by leon | Aug 5, 2022 | Talking Business
The Reserve Bank of Australia (RBA) has hiked the cash rate for the fourth consecutive month and the market forecasts the cash rate will be 3.3% by March next year. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the...
by leon | Aug 1, 2022 | Copywriting
NEWSLETTERS ARE A TERRIFIC WAY TO KEEP IN TOUCH WITH CLIENTS. Newsletters allow you to continue to build relationships with clients and remind them what you do and what you have achieved. And e-mail marketing is a cost-effective way to market your small business...
by leon | Jul 29, 2022 | Talking Business, Uncategorized
IMF says the world may soon be teetering on the edge of a global recession, only two years after the last one Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or...
by leon | Jul 25, 2022 | Copywriting
IT’S THAT TIME OF YEAR WHEN BUSINESSES ARE PREPARING ANNUAL REPORTS An annual report is necessary for many businesses, especially listed companies. But the annual report is more than just facts and figures. By using the annual report to tell a story, you can really...
by leon | Jul 22, 2022 | Talking Business
The Reserve Bank of Australia’s culture, appointments to its board and its 2 to 3% inflation target will be the focus of the institution’s first independent review in four decades. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is...
by leon | Jul 18, 2022 | Copywriting
ALL SORTS OF COPYWRITING TRENDS HAVE BEEN EMERGING. These include everything from increased use of social media to podcasts. It’s all about knowing the kind of writing that best attracts and engages readers who are always busy. Done well, copywriting identifies the...
by leon | Jul 15, 2022 | Talking Business
International Energy Agency warns that the global squeeze on energy supply that’s triggered crippling shortages and sent power and fuel prices surging may get worse. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on...
by leon | Jul 11, 2022 | Copywriting
Proof-reading is like staying on a healthy diet, keeping off the booze and exercising every day. You have to do it. But most don’t because it can be tedious and boring. Particularly when you’re a business and you can be doing other things – like getting sales. But you...
by leon | Jul 8, 2022 | Talking Business
World’s richest billionaires lose $1.4 trillion in worst half ever Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to get your...
by leon | Jul 4, 2022 | Copywriting
EVERYONE IN BUSINESS WANTS THEIR IDEAS TO STAND OUT AND REACH THE AUDIENCE THEY’RE TRYING TO SERVE. But everybody knows it doesn’t happen by itself. Persuasion requires time, dedication and skill. For some it’s too hard. HERE ARE FIVE WAYS TO DO IT: 1....
