by leon@leongettler.com | Nov 17, 2025 | Accountants, Blogs, Copywriting
Christmas is a key period for accountants to stand out before the new year’s tax rush. Here’s a structured outline with seven ways accountants can use a copywriter and an explanation of why accountants often struggle to do this themselves. Why do they struggle? First,...
by leon@leongettler.com | Nov 14, 2025 | Talking Business
It looks like Donald Trump’s tariff war has backfired. Australian exports to the US have jumped 20% over the past year. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple...
by leon@leongettler.com | Nov 10, 2025 | Copywriting, Real Estate Agents
You might think Christmas is a time to slow down and relax. Not for savvy real estate agents. That’s the time to build relationships, strengthen their brand, and set the stage for a strong start to the new year. The holidays offer opportunities for agents to connect...
by leon@leongettler.com | Nov 7, 2025 | Talking Business
Rate cut hopes crushed. With inflation set to hit 3.7% in 2026, relief is some way off. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you...
by leon@leongettler.com | Nov 3, 2025 | Accountants, Blogs, Copywriting, Email Marketing
Accountants are trained to interpret numbers, not to craft narratives. Their skills are in compliance, tax strategy, and financial reporting — not necessarily in persuasive writing or brand storytelling. A copywriter’s expertise is translating technical knowledge...