by leon | Mar 6, 2023 | Copywriting
EVERY CLIENT NEEDS A BIO, AN OPPORTUNITY TO TELL THEIR PROSPECTIVE CLIENTS ABOUT THEMSELVES. BUT A LOT OF THEM STRUGGLE TO DO IT. A LOT OF PEOPLE DON’T LIKE TALKIMG ABOUT THEMSELVES. I have one client who runs a financial services firm. Very skilled and smart....
by leon | Dec 16, 2022 | Podcasting, Talking Business
The gift that no one wants but everyone is getting this year? Inflation. Higher prices are hitting shoppers hard as 2022 comes to a close Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own...
by leon | Aug 8, 2022 | Copywriting
CONTENT STRATEGY IS THE PLAN BUSINESSES USE TO CREATE CONTENT (AUDIO, VISUAL AND TEXT) TO ACHIEVE THEIR GOALS. The successful content strategy attracts the target audiences. Here are my 5 steps to creating a content strategy: 1. Define the audience It is important to...