Posts Tagged ‘client’
HOW TO BUILD YOUR VISIBILITY AND GET KICK- ARSE ENGAGEMENT WITH A BIO
EVERY CLIENT NEEDS A BIO, AN OPPORTUNITY TO TELL THEIR PROSPECTIVE CLIENTS ABOUT THEMSELVES. BUT A LOT OF THEM STRUGGLE TO DO IT. A LOT OF PEOPLE DON’T LIKE TALKIMG ABOUT THEMSELVES. I have one client who runs a financial services firm. Very skilled and smart. She asked me to do her bio. First, I…
Read More5 WAYS TO SHOW THE POWER OF THE WRITTEN WORD
WORDS ARE IMPORTANT FOR CLIENTS. WORDS CREATE THEIR BRAND IDENTITY, THEIR WEBSITE COPY, THEIR NEWSLETTERS, THEIR BLOGS AND ALL OTHER COMMUNICATIONS. Get the wrong words, use the wrong tone, start shouting at people and you’ll lose customers. The right words will keep them. Words have a real power. They conjure up images. And some books…
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