by leon | Feb 9, 2024 | Talking Business
Although the RBA maintained its cash rate at a 12-year high of 4.35% — as predicted by economists – its quarterly forecasts showed inflation will only hit the midpoint of its 2-3% target band in 2026. Looks like interest rate cuts could be some time away. Welcome to...
by leon | Feb 2, 2024 | Talking Business
Assistant Treasurer Stephen Jones says the government is not done yet with its response to the PwC tax scandal, with more reforms on the horizon to take on the big four audit firms. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is...
by leon | Dec 15, 2023 | Talking Business
What does Chemist Warehouse’s Australian merger mean? Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast site, my own website, the Apple Podcast store or wherever you go to get your podcasts. Or you can...
by leon | Dec 13, 2023 | Copywriting
EFFECTIVE COPYWRITING IS CRUCIAL FOR BUSINESSES TO COMMUNICATE THEIR MESSAGE. Engage their audience and drive sales. As a business plans for 2024, here are some strategies for using copywriting effectively… As a business plans for 2024, here are some strategies...
by leon | Dec 4, 2023 | Copywriting
IN THE CURRENT BUSINESS LANDSCAPE, THE USE OF SOCIAL MEDIA HAS BECOME UBIQUITOUS, AND STANDING OUT WITH SOCIAL MEDIA ADS REQUIRES MORE THAN A QUICK PICTURE AND A COUPLE OF SENTENCES. THE COPYWRITER NEEDS SEVERAL STRATEGIES. The social media ads need to solve customers...
