by leon@leongettler.com | Sep 13, 2024 | Talking Business
Analysis of the legal battle between Murdoch’s kids over Murdoch’s plan to change the structure of his family trust to give all voting power to his oldest son, Lachlan. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on...
by leon@leongettler.com | Sep 9, 2024 | Copywriting
Real estate agents need ads for sales. But they have a problem. Real estate agents have a problem writing ads – they tell me they’re busy working directly with clients, showing properties, conducting open houses, negotiating deals, closing sales. Not to mention the...
by leon@leongettler.com | Sep 6, 2024 | Talking Business
Blackstone to acquire Australian data centre business AirTrunk. The world’s largest private equity group is betting on growth of artificial intelligence in Asia-Pacific region. Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is...
by leon@leongettler.com | Sep 2, 2024 | Blogs, Copywriting, Podcasting
Builders need to build a brand. Think of the word Netflix. You immediately of it as fast, easy, entertaining and great value for the money you spend. Think of the word Volvo. You think of safety. It’s about Volvo’s ability to place an idea in your head, relative to...