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6 THINGS YOU CAN’T DO WITHOUT IN YOUR COPYWRITING PACKAGE
Every business needs a good copywriter with a package of services for their well-rounded marketing strategy. A well-rounded marketing strategy refers to a comprehensive and balanced approach to promoting a product, service, or brand. It involves the careful integration of various marketing tactics and channels to reach and engage with the target audience effectively. Here…
CREATING NICHE BLOGS FOR CLIENTS
EVERY CLIENT’S BLOG IS A NICHE. When I develop a niche blog, I focus on the client and the message they want to get out. I write it for my client’s customers, or potential customers, who want to read about something that will benefit their business. So my first big client for the year was…
HELPING LAWYERS MANAGE CLIENT EXPECTATIONS
LAWYERS TELL ME ONE OF THE BIGGEST PROBLEMS THEY HAVE IS MANAGING CLIENTS’ EXPECTATIONS. For example, the client might give them a job that they expect will take two weeks but the lawyer knows it will take six months. Much of it comes down to communication. This is where I help my clients. This is…
HOW TO GET MORE CLIENTS FOR YOUR FINANCIAL PLANNING WEBSITE
Financial planners don’t have time to write copy. They are more focused on delivering for their clients, or finding more of them. Financial planners have technical skills with unique industry knowledge to improve the wealth of their clients. They also have soft skills to attract new clients and retain the ones they already have. I…
STEPS TO HELP ACCOUNTANTS COMMUNICATE.
COMMUNICATION CAN BE A PROBLEM FOR SOME ACCOUNTANTS. Some are not the most talkative. Most accountants know how to communicate and they do it well. But some are just not good at explaining things. Like those who use jargon. And there are some who really have to work on their communication skills. It’s all about…
5 TIPS FOR WRITING BLOGS WITH SEO
Search Engine Optimisation or SEO is now critical for all blogs. SEO gets you picked up by Google. It’s not sexy and it doesn’t deliver instant results. But SEO is like going to the gym. Do it for a year and you’ll notice the difference for your blog. A client wanted a blog but he…
Five blogging strategy tips
One of the big challenges for business in 2002 is creating a blogging strategy. That’s where I as a copywriter can help you. Here are five tips to help you. Get a niche – this is important because the WWW has more than 600 million blogs. It means there’s a lot of competition. But there’s…
7 Tips for Writing Great Copy
What makes great copy for clients? Clicking and Reading are different things. Chartbeat research shows that 55% of all page views get less than 15 seconds attention. Which means that the hooks for readers have to be good. Otherwise, they won’t be read. Here are my seven copywriter tips for making words that stand out…
Talking Business October 1 2021
Dr. Doom Nouriel Roubini turns Dr. Realist warning about global ‘debt trap’ https://play.acast.com/s/talkingbusiness/talking-business35-interview-with-alistair-leathwood-chief-c Welcome to Talking Business, a podcast produced in Melbourne Australia. The podcast is available on the Acast app, the Apple Podcast store or wherever you go to get your podcasts. Or you can get it at the Business Acumen website…